Category: Guest Posts
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The Cotton-Percentage Trap: Why “100% Cotton” Tells You Less About A Sock Than You Think
Written by a guest contributor. All views and opinions are the author’s own. Ask someone comparing two pairs of socks which is better and there is a good chance they will look at one number first: the cotton percentage. Eighty percent cotton versus ninety-five percent cotton feels like an easy comparison. More cotton must mean…
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The Occasion-Wear Trap: Why Indian Women Deserve More Versatile Ethnic Wardrobes
Written by a guest contributor. All views and opinions are the author’s own. Indian fashion is full of occasion-wear: outfits bought for a specific festival, birthday, family gathering or wedding, worn once or twice, and then hidden away in wardrobes. While dressing up is an important part of many Indian celebrations, shopping for a new…
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Why Indian Women’s Western Wear Needs Indian-First Sizing
Written by a guest contributor. All views and opinions are the author’s own. Indian women have more choice in western wear than ever before. Dresses, co-ord sets, shirts, bodycon silhouettes and occasion wear are now available across almost every price point. But there is still one basic problem the industry has not solved consistently: fit.…
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Konkani: A Living Bridge Between Goa, Mangaluru and Kerala
By V. Rajesh Mohan Rao Written by a guest contributor. All views and opinions are the author’s own. There are languages that merely communicate, and there are languages that carry an entire civilisation within them. Konkani belongs to the latter. Its words have travelled across the western coast of India, carrying memories of migration, faith,…
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Why Traditional Indian Shawls Still Matter in Modern Fashion
Written by a guest contributor. All views and opinions are the author’s own. Fashion changes quickly, but some garments continue to remain relevant across generations. Traditional Indian shawls are one such example. Once primarily associated with winter warmth and traditional clothing, shawls are now increasingly being styled with contemporary outfits, occasion wear and everyday fashion.…
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The Rise of Thrift Fashion: How Second-Hand Became a Style Statement
By : Prajwal K Murthy ,Student CHRIST (Deemed to be University), Bengaluru Once associated mainly with affordability, thrift shopping is increasingly becoming a way for young consumers to explore personal style, find unique clothing, and rethink how they shop for fashion. Fashion trends are often associated with what is new, but a growing shift in…
